Originally from New Zealand, Megan previously held senior leadership positions for large publishers and online technology providers in Australia, including Akamai Technologies and ninesmn. Founded in 2003 in Chicago, Bounteous is a leading digital experience consultancy that co-innovates with the world's most ambitious brands to create transformative digital experiences. In this presentation, Rajamannar delves into his views on todays Quantum Marketing landscape and how he devises strategy as CM&CO of Mastercard. Identity Privacy Antitrust Connected TV Retail Media Walled Gardens The Marketing Technology ecosystem is undergoing unprecedented transformation. Not feeling well? AdExchanger attracts more than 290,000 monthly unique visitors, and editorial newsletters and articles land in more than 39,000 subscribers inboxes daily. Prior to 84.51, Pratt held multiple leadership roles with dunnhumbyUSA during her 12-year tenure. Programmatic I/O New York 2023 September 26-27 Hilton Midtown, New York, NY General Registration will open soon. In this fireside, Bowles gives us a peek behind the Meta curtain. Come for insightful presentations, informative panels, in-depth workshops and invaluable networking with PROGRAMMATIC LEADERS. In this session, Magnite will unveil new consumer research around how CTV viewers watch live programming, including live sports, with actionable takeaways for media owners and advertisers looking to more effectively engage in this arena. Finalists include Disney, New York Times Advertising, Future Publishing, The Wallstreet Journal/Barron's Group, Vox Media and Samsung, among other industry-leading brands. Data-driven marketers and executives at brands, marketing agencies, publishers, and technology companies looking to get ahead. Contact Information: Tina Mulqueen tina@kindredpr.com 775-544-5131. Women whove made an extraordinary effort and impact on the careers of their colleagues. Cognitiv combines deterministic data and advanced data processing techniques to continuously train these algorithms as they optimize clients' key performance indicators. She also writes and speaks about AR, blockchain, and diversity in tech, media and marketing. from 8 AM - 9 PM ET. Overall, AdExchanger is always a great source, but especially here you get some of the best companies, some of the best executives, in the world. Not only did we succeed in moving to the subscription model, we also unlocked many new revenue opportunities. We must remember that, as women in tech, we are still women in the real world and we can't truly progress without reproductive justice and access to childcare., Senior Vice President/Kroger Precision Marketing, VP, Commercial Operations Disney CreativeWorks and Multicultural & Inclusive Marketing, Head of Global Revenue & Client Solutions, Senior Vice President and Global Head of Marketing, Executive Vice President of Sales & Marketing, Senior Vice President & Publisher, Life Sciences and Healthcare, Vice President of Marketing and Communications, Executive Editor of Garden Gate and Horticulture, Senior Vice President of Global Data Partnerships, Sr. Director, Advanced TV Data & Insights, Senior Director, Technical Consulting and Architecture, Aki Technologies (an Inmar Intelligence company), VP, Head of Advertising Insights & Strategy, Director, Data Science and Research/Kroger Precision Marketing, Global Chief Digital Responsibility & Public Policy Officer, EVP & Global Head of Audience Outcomes Product at Nielsen, Chief Marketing Officer & Chief People Officer, Vice President & GM Marketplace, Digital Turbine | Chief Revenue Officer, Fyber, Chief Strategy Officer & Managing Director, SVP, Corporate Development & Strategic Partnerships, Chief Product Officer & Global Head of Digital, Head of Global Revenue & Client Solutions, Yahoo, Manager, Client Services + Strategy, January Digital, Chief Strategy Officer & Managing Director, MiQ, Global Head of Inclusion and Diversity, MiQ, Vice President of Marketing and Communications, MediaVine, Co-Founder and Chief Brand Officer, MediaVine. Coming from humble beginnings myself, I'm a big believer in paying it forward and investing in equitableopportunities for others. STRATEGIC EDUCATION FOR DATA-DRIVEN PROFESSIONALS. Since 2008, AdExchanger has engaged readers with award-winning and trendsetting coverage of programmatic advertising and the data-driven marketing technology ecosystem. We are thrilled to see our work recognized for its innovation, especially among a list of so many notable finalists.. Entrepreneurship has made me internalize this truth Women lift women. SAVE THE DATE!Programmatic I/O New York 2023September 26-27Hilton Midtown, New York, NY. Hand sanitizer stations will be available throughout the event. The team has prioritized growing its product suite, earlier this year launching Cognitiv Curation, which brings cutting edge deep learning technology to a clients DSP of choice via a Dynamic Deal. Subscribe 2022 Access Intelligence, LLC. On June 6, 2022, AdExchanger and AdMonsters presented awards to the 2022 Top Women in Media and Ad Tech Honorees at a sold out Awards Gala in New York City. We will provide a mask for any attendee who wants one. Editors whose content from the brand perspective has increased or driven brand engagement. Each marketer has a unique set of goals, which is why Cognitiv created a platform capable of automatically building custom algorithms that simultaneously consider the user, the context, the message and the campaign objectives. Facebook, now Meta, is rarely out of the headlines. The 2020 AdExchanger Awards. In turn, legislators and regulators are adapting models for consumer privacy, antitrust definitions and the economics of news and media.
Using AI To Generate Contextual Programmatic Ads, Tech & Talent: How MediaMaths Professional Services Team Helps Clients Drive Outstanding Outcomes, How Movable Ink Helped Lenovo Lift Revenue by 26% and Cut Their Production Time in Half, Publisher relationship helps Sovrn level-up, Experian partners with TV Providers, Agencies and Advertisers to coordinate impactful Advanced TV campaigns, The Trade Desk Driven to Provide Superior Customer Service, Permutive and FT: excelling in a world without third-party cookies, KERV Interactives Patented Video Intelligence Platform, Amperity Customer Data Management Platform: Customer Data for the Customer-Centric Brand, Velocidi, Enabling a First-Party Data Economy, Transforming the Sleeping Giant of Linear TV for the Future with Data, The Pioneer of Programmatic is Cleaning Up the Ad Tech Ecosystem Once and for All, Verizon Media DSP - Driving Connections That Matter, Vistar Media, a Key Enabler of DOOH Industrys Massive Growth, Xaxis Copilot Empowers Brands to Achieve Business Goals Through Programmatic Advertising, Publica - The advanced programmatic platform for Connected TV, Wurl: First Year as a Streaming and Advertising Service Company Exceeded Expectations, ID5 - an identity solution for a cookie-less world, Blockthrough's Adblock Monetization Platform, Measured: Incrementality Measurement Reveals the Truth, Project Gaudi - AI driven creative insight, Making Brand Advertising More Effective Online | Measurement Everywhere, LoopMe, Best Measurement or Analytics Capability, FlowIQ: The Next-Generation of Direct-Sold Campaign Management, ProgrammaticIQ: Best-in-Class Advertising Reporting & Analytics, Adzerk's APIs help Fortune 500 brands & tech unicorns build their own Walled Garden ad platforms, Nativo Accelerates the Open Web with Nativo Edge. Hear from innovators, industry leaders, researchers and analysts on both the buy and sell-side of programmatic media and marketing. In this presentation and Q&A, Jessica shares the brands new playbook, which emphasizes autonomy for each of the brands, and how this approach will make the brands more nimble turning a time of immense change. This presentation will explain how a broad cross-section of measurement stakeholders will be impacted by identity changes, and outline the thought process market leaders are going through to get from measurement metrics to a true measurement ecosystem. AdExchanger and AdMonsters have come together to evolve theannual Top Women in Media Awards into the Top Women in Media and Ad Tech Awards torecognize, celebrate, inspire and bring together the women who are making an impact in the greater digital media and advertising technologycommunity. For questions regarding event registration, please contact:Emily Rocca[emailprotected], For sponsorship inquiries, please contact:Jonathan Toback[emailprotected], For information on programming and speakers, please contact:Andrea Larick[emailprotected], The really exciting thing about marketing is that it's always changing. For more information regarding available sponsorship opportunities, please contact Jonathan Toback at [emailprotected]. Fear is good for us it protects us from danger by heightening awareness and increasing our physical and mental performance.
2022 Agenda 7:00 am - 8:30 am Coffee & Breakfast Catalina, a leader in shopper intelligence, and Cadent, the largest independent platform for advanced TV advertising, have jointly been recognized for their work with shared client Applegate as the winner of the 2022 AdExchanger Awards "Best Data-Driven TV Campaign.".
Dynamics that evolve in society, be it economic, political, social or technological, eventually findtheir reflection in Adtech. CHICAGO February 20, 2023 Bounteous, the digital innovation partner of the world's most ambitious brands, today announces its Service Packages, Data-driven list honors companies with competitive compensation, benefits, and programming, CHICAGO January 5, 2022 Bounteous, the digital innovation partner to the worlds most ambitious brands, is quoted in a recent Forrester Research report titled, Investing In Diverse Media Is A Business Decision, Not A Moral Dilemma., Press Release: Bounteous New Service Packages for Adobe Applications Enable Brands to Harness Power of the Adobe Stack and Deliver Individualized Customer Experiences at Scale, Press Release: Built In Honors Bounteous in 2023 Best Hybrid Places To Work Awards, Press Release: Bounteous' Jillian Tate Quoted in Report by Independent Research Firm, 'Investing In Diverse Media Is A Business Decision, Not A Moral Dilemma'. Bounteous has broken through a competitive crowd to be recognized as one of the best commerce agency services in the world on behalf of its unique co-innovation enablement method and world class talent. Take advantage of this! Cognitivs inclusion as a finalist is the companys latest industry recognition. Step into the Live Exchange for some networking, idea sharing and a cup of coffee or tea. Welcome to the 2022 AdExchanger Awards Celebrating Excellence in Digital Marketing and Advertising ENTRY DEADLINES & FEES Early deadline: August 11 | entries received by 11:59PM ET on August 11th are $400 each Late deadline: August 18 | entries received by 11:59PM ET on August 18th are $550 each Please use this portal for your submission. Heres a sample of the top mind issues that attendees will get the latest insights on: Congratulations to the 2022 AdExchanger Award winners and finalists. 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